Why call it moves management?
I don’t like the term “moves management”. Why? Because it focuses on you and your organization. It’s about your moves. Sure, it uses aliteration so it sounds nice and it rolls off your tongue...
View ArticleClik here to view.
Donor Retention
I think we’re in trouble. No, I’m not worried about the economy. It’s not the recent jobs report either. I’m worried because the latest Nonprofit Communications Trends Report cites the #1...
View ArticleClik here to view.
Too much talk about donor retention?
There’s a lot of talk about donor retention these days. Don’t get me wrong. Retention is important, very important! But it’s really only one side of the growth and profitability coin. The other side is...
View ArticleClik here to view.
See what happens when donors and board members switch a few words
One day a long time ago I was in a board meeting talking about raising money and a member said the following: “The only time I would feel comfortable asking for a donation is when I know the person...
View ArticleClik here to view.
Are you being tested?
Mark Zuckerberg’s big $100 million gift in 2010 In 2010, Mark Zuckerberg (Facebook founder and CEO) gave $100 million to help fix Newark, New Jersey’s failing school system. His goal was to develop a...
View ArticleClik here to view.
Your supporters want a polyamorous relationship with you and your organization
Polyamorous relationships are non-exclusive. Therefore, your supporters will cheat on you. They will cozy up to other organizations (your competitors). They will come and go when they want to....
View ArticleClik here to view.
Why the difference between “we” and “they” is so tremendous?
First, a really quick story. I was flying home from a speaking engagement last week when I found myself sitting next to a very sweet, chatty, “mature” lady (about 70 years old) who proceeded to tell...
View ArticleClik here to view.
How fast do you respond to your major and planned gift donors’ needs?
The private sector knows all about responding to leads. They know that: The odds of calling to contact a lead decrease by over 10 times in the 1st hour. The odds of calling to qualify a lead decrease...
View Article
